One of the easiest Guidebook features to use happens to also be one of the most powerful when it comes to communicating effectively with your audience: Push Messaging. Let’s explore how this feature can take your already-awesome mobile guide to the next level.
Where I come from, delays and cancellations are commonplace. Torrential snowfall can hinder any plan you might have made, any meeting you might have scheduled, or any Vikings game you might have planned to attend. It’s times like these that make me wish I had a simple way to be informed of changes to my schedule.
You may think I’m going to talk about how push notifications sent directly to my phone would have helped me in these situations – and you would be right.
Push messaging is a wonderful asset when it comes to notifying your users about last-minute changes to a schedule, updates about events, or any other information you want to convey. In the same way that you receive a text message or an email on your phone, Guidebook enables you to send out a message that users will receive on their mobile devices regardless of whether they have an app open.
It’s easy to set up, too. First, you drag a message box icon into your guide (instructions here). Once you have done this and published the changes, you can send messages immediately.
Within Gears, you’ll be able to select Message Your Users at the bottom of the publish screen.
The Title will be the text that appears on your users’ phone screen, and the Message is the body of text saved to your users’ inbox which they can see when they click into a message.
It’s fast and convenient, and your users will be eternally grateful to you.